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A world famous treasure-trove of health and beauty since ancient times, the Dead Sea is an endless source of health-promoting and balancing elements. Rich in life enhancing minerals, Dead Sea salts and mud have been acclaimed throughout the ages for their remarkably beneficial effect on the skin, hair and even on stressed nerves.
The Dead Sea is situated on the Syrian-African fault, a geological phenomenon created some three million years ago during a great natural upheaval. Ancient layers of mineral-rich earth were exposed and salt water springs erupted forming a valley containing a closed lake 400 meters (1300 feet) below sea level - the lowest spot on earth.Thousands of years of evaporation increased the levels of minerals and salts in this lake, known today as the Dead Sea.
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The composition of the Dead Sea is unique. It contains higher levels of magnesium, sodium, potassium, bromides, sulfates and other minerals than all other bodies of salt water in the world including the oceans.
Since ancient times, millions of people from all over the world have come to the Dead Sea region to relax, enjoy its beauty and experience the healing, beautifying and rejuvenating powers of its mud and waters. Even now, thousands of visitors come to the Dead Sea every year, to soak in its waters, coat themselves in its revitalizing black mud and be treated at its Spas.
The MINERAL CARE and MINERAL CARE SPA lines deliver the benefits of the Dead Sea's curative properties in scientifically based products, which combine Dead Sea minerals with a carefully selected variety of choice ingredients.
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